54
INTRODUCTION

CORPORATE CITIZENSHIP


 
BENCHMARKING
In 2005, Novartis was widely recognized for its Corporate Citizenship program:

Fortune magazine named Novartis one of the World’s Most Admired Companies
The Financial Times ranked Novartis among the World’s Most Respected Companies
Barron’s magazine named Novartis one of the World’s Most Respected Companies.

Novartis also is recognized as a leader by the rapidly expanding Socially Responsible Investment (SRI) community. In 2005, Novartis was again selected as a component of the Dow Jones Sustainability Indexes (DJSI), which track the performance of companies in terms of corporate sustainability.

KEY CHALLENGES
Pharmaceutical innovation in coming decades must address emerging diseases and other unmet medical needs to deliver sustained improvements in life expectancy and quality of life comparable to those achieved in the 20th Century. Yet a flow of new medicines can’t be taken for granted.
Daniel Vasella, M.D., Chairman and Chief Executive Officer of Novartis, emphasizes the dominant role played by pharmaceutical companies in conducting and funding research and development. “Often the public forgets or ignores the immense progress achieved by medical practice thanks to modern pharmacotherapy,” Dr. Vasella says.
“Remember that overall, the pharmaceutical industry invests more than USD 50 billion a year in research and development, the single most important source of investment in health research.”
During 2005, the Novartis Pharmaceuticals Division increased R&D investments by 18% to almost USD 4 billion, one of the highest figures in the global pharmaceutical industry relative to sales (19.6%)1.
Still, there is considerable public hostility to the pharmaceutical industry today. Critical stakeholders and the media attack the industry on issues ranging from pricing and promotional practices, to limited access to medicine in developing countries and scant research devoted to “neglected” diseases such as tuberculosis and malaria. In addition, drug safety has moved into the spotlight following withdrawals of major medicines in recent years.
Pharmaceutical companies are subject to more stringent scrutiny by the public and regulators than many other industries.
Regulatory agencies may at any time reassess the safety and efficacy of our products based on new scientific knowledge or other factors. In addition to normal price competition in the marketplace, the prices of our Pharmaceuticals Division’s products are subject to direct controls and other pressures imposed by governments and health care providers in most countries.
There are significant differences, however, between strategies of individual companies within that regulatory framework. Novartis, for example, is the only major pharmaceutical company holding positions of global leadership in both innovative, patent-protected medicines and generics.

CLINICAL TRIAL REGISTRY
During 2005, Novartis and other pharmaceutical companies unveiled major initiatives to improve disclosure of results of clinical trials. The move came amid legal challenges

1 Figure is percentage of Pharmaceuticals Division sales

in the US – and calls from editors of 11 major medical journals for creation of a public registry for clinical studies involving human patients.
That registry became reality last year under the leadership of Dr. Vasella in his capacity as President of the International Federation of Pharmaceutical Manufacturers Associations (IFPMA). Fulfilling a pledge to provide an industry blueprint to improve clinical trial transparency, IFPMA launched a clinical trials portal offering access to online information concerning more than 250 000 clinical trials worldwide.
In 2003, Novartis established its own web-based registry, providing retrospective data on results of global and local clinical studies. At the end of 2005, the Novartis Clinical Trial Results Database (CTRD) included more than 250 trials. Novartis also provides information on trials of medicines to treat serious and life-threatening diseases, through an electronic registry sponsored by the US National Institutes of Health.
“We believe that all trial results must be published – whether they are favorable or not,” says James Shannon, M.D., Head of Development for the Novartis Pharmaceuticals Division. “We recognize that there are important public health benefits associated with making clinical trial information more widely available to healthcare practitioners and patients.”

DRUG SAFETY
The withdrawal of the painkiller Vioxx® by the US company that discovered and marketed the drug – along with withdrawals of other medicines in recent years – has ignited a heated debate about drug safety. “There is no doubt that the news around

 

NOVARTIS GROUP BUSINESS REVIEW 2005