Corporate Profile

With the explosive growth of Webcasting and digital media on the Internet, the video market is expanding dramatically. As the world’s leading supplier of video editing solutions, Pinnacle Systems Inc. (Nasdaq: PCLE) is ideally positioned to take advantage of this unprecedented growth opportunity.

Pinnacle Systems, Inc. designs, manufactures, markets and supports a wide range of high-quality digital solutions that enable businesses and consumers to create, store, distribute and view video programs. The Company’s products use advanced realtime processing hardware and innovative, user-friendly software to develop and deliver rich media on the airwaves, videotape, DVD, and the Internet.

From consumer home videos and DVD authoring to broadcast television and streaming media on the Internet, Pinnacle Systems delivers cost-effective solutions for consumer, business and broadcast applications. The Company is the industry’s leading supplier of digital video capture and editing products, with more than one million user ‘seats’ throughout the world.

Pinnacle System’s business model strategically leverages the Company’s technologies and market position, delivering an expanding array of innovative computer-based solutions through its Broadcast, Desktop and Consumer business units. Within the Desktop Group, the new Webcasting Solutions Business focuses on developing the products, services and strategic partnerships that will enable “Webcasting Everywhere.”

Headquartered in the Silicon Valley city of Mountain View, CA, Pinnacle Systems is a global company, with worldwide product distribution through retailers, distributors and the Internet. From national broadcasters and Netcasters to home-movie makers, Pinnacle Systems products deliver cost-effective video solutions that are affordable, powerful and easy to use.